Webtoons (Hangul: 웹툰) are a type of webcomic that originated in South Korea. While webtoons were mostly unknown outside of the country during their inception, there has been a surge in popularity internationally thanks in great part to most comics being read on smartphones.
As digital comics have emerged as a popular medium, print publication of manhwa in South Korea has decreased. The amount of material published in webtoon form has now reached an equal amount as that published offline.
Format
There are three things that sets webtoons apart from regular comics and webcomics: each episode is published on one long, vertical strip (making use of an infinite canvas rather than multiple pages so that it is easier to read on a smartphone or computer ); they will most likely be in color rather than black -and- white since they are rarely published in physical form; and some will feature music and animations that play during each chapter. In the case of South Korea, there are also different censorship laws for materials published online than in print which has led to more manhwa that is pornographic in nature being produced and published as webtoons.
Payment model
Like other online publications, there are a variety of payment models used for webtoons. Some offer a limited set of chapters for free and charge for the rest. Others allow only a certain number of chapters to be read per day without payment.
Origins and History
The Korean web portal Daum created a webtoon service known as Daum Webtoon in 2003 and was later followed by Naver with the launch of Naver Webtoon in 2004.
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