Recreational Equipment, Inc., commonly known as REI, is an American retail and outdoor recreation services corporation. It is organized as a consumers' co-operative. REI sells sporting goods, camping gear, travel equipment, and clothing. It also offers services such as outdoor-oriented vacations and courses.
REI operates 154 retail stores in 36 states. It also receives orders via mail -order catalogs and the internet. REI's annual revenue for 2015 was US$2.4 billion.
History
Lloyd and Mary Anderson founded REI in Seattle, Washington, in 1938. The Andersons imported an Akadem Pickel ice axe from Austria for themselves as part of The Mountaineers Basic ClimbingCourse, and decided to set up a co-operative to help other outdoor enthusiasts in the club acquire good quality climbing gear at reasonable prices. On June 23, 1938 with the help from Seattle attorney Ed Rombauer, five Mountaineers met at Rombauer's office, and each paid onedollar to join Recreational Equipment Cooperative.
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